Лісова Пісня \\ Alcohol brand development

Task

Creation and insertion of vodka brand to the regional market of Ukraine.

Realization

The obtained solution is the Ukrainian national ethnic mix, with a dash of social and cultural time adjustment. The product has got the environmental marker and has a historic coloring, together with the fact that appeals to the purity and naturalness ... well, of course, wood.

Feature

Excessive use of "Lіsova pisnia" increases the knowledge of Ukrainian songs texts and desire to sing them.

The comments

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